marketing · Tips and Tricks · Uncategorized

Twitter Dos and Don’ts

I think Twitter's features are not explained well, which scares some people off. Examples of common misunderstandings: Starting a tweet with a twitter handle doesn't broadcast to anyone but that twitter handle. Even some influencers that I interact with still make this mistake. Put your commentary in front of a RT, or you'll end up like ESPN's Adam… Continue reading Twitter Dos and Don’ts

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Recap: MarketMix 2012 conference

 Last week, Amy Rainey and I went on behalf of Banyan Branch to the day-long MarketMix conference on “Thriving in the Conversation Economy.” This event is the largest annual gathering of marketers in the Pacific Northwest. We got to hear marketing strategy from speakers like Ben Huh, CEO and founder of Cheezburger and Ted Rubin,… Continue reading Recap: MarketMix 2012 conference

Outdoors · Tips and Tricks · Uncategorized

Alligators vs. Crocodiles: Tips and Tricks

Why Learn the Difference: According to alligator wrestlers, there is no such thing as a bad wrestler because if you're bad, you're dead. The normal gait of alligators and crocodiles on land is the “belly crawl,” but they are the only reptiles who can bring their legs directly under themselves in a “high walk.” In… Continue reading Alligators vs. Crocodiles: Tips and Tricks

marketing · Uncategorized

Gilt’s First Ever TweetChat!

Mark your calendars. At 11am EST the 12th, we are hosting our first TweetChat using the hashtag #AskGilt. One randomly selected chatter will win $50 Gilt credit! For our first chat, we’ll talk about holiday gifts and decor. We’re considering making this a recurring event, so please email us with chat ideas, as #AskGilt will… Continue reading Gilt’s First Ever TweetChat!

marketing · Uncategorized

Affiliate Programs: A Financial Win-Win

If you sell goods or services, or if you like to talk digitally about goods or services, affiliate programs are something you should know about because they make you money and are free to set up (for the company too, but I’ll get to that). I love affiliate programs because I feel they are a… Continue reading Affiliate Programs: A Financial Win-Win

Outdoors · Uncategorized

Seattle’s Geocaching Scene

Today I interviewed with a really neat Seattle-based geocaching company called Groundspeak. For those of you who don’t know, geocaching is a treasure hunting game using GPS. There are over 1 million caches in the world to find. You can also locate benchmarks, which are hidden survey markers that are a part of American history.… Continue reading Seattle’s Geocaching Scene

marketing · Uncategorized

Pay-For-Performance Marketing with Excel

Excel has amazing abilities to help pay-for-performance online marketers. Pivot tables and the Microsoft Advertising Intelligence Add in allow pay-for-performance online marketers to create popular keyword lists, expand your negatives, create traffic proposals, research market trends and create bid proposals, all within Excel. That's a lot of jargon to say that you can find out… Continue reading Pay-For-Performance Marketing with Excel